To celebrate the launch of U Mobile’s new Sunway Pyramid flagship, Studio by PMC created an exclusive hoodie that brought their bold Unbeatable ethos to life — a nod to their unmatched speed and value.
More than merch, the hoodie was designed as a symbol: wear it, and you wear the spirit of being unstoppable. We delivered end-to-end product development, turning U Mobile’s brand message into something tactile, stylish, and unforgettable.